CATEGORY

CORPORATE DESIGN.

COMPANY

THE MARKETING RESEARCH AWARDS — WERE LAUNCHED BY GOOGLE & WPP

TO IMPROVE THE UNDERSTANDING OF ONLINE AND OFFLINE MEDIA.

TASK

A COMPREHENSIVE IDENTITY SYSTEM WAS CREATED WHICH INVOLVED

PRINT, ONSCREEN AND INTERACTIVE MEDIA. DELIVERABLES INCLUDED LOGO,

PHOTOGRAPHY, STATIONERY, TYPOGRAPHY, SIGNAGE, LIVERY, LOOK & FEEL

AND USAGE GUIDELINES ACROSS ALL (BRAND)TOUCH-POINTS.

SUMMARY

IDENTITY SYSTEMS, COMMUNICATIONS AND APPLICATIONS.

DOWNLOAD

COMPLETE PROJECT & ALL BACKGROUND DETAILS

(THE CASE STUDY FOR THIS PROJECT IS NOT AVAILABLE.)

THE BRAND WAS LAUNCHED IN 2010.