CATEGORY

CORPORATE DESIGN.

COMPANY

THEO. NYC — THE BACK ROOM OF CAFÉ SELECT BASED IN NEW YORK.

TASK

A COMPREHENSIVE IDENTITY SYSTEM WAS CREATED WHICH INVOLVED

PRINT, ONSCREEN AND INTERACTIVE MEDIA. DELIVERABLES INCLUDED LOGO,

PHOTOGRAPHY, STATIONERY, TYPOGRAPHY, SIGNAGE, LIVERY, LOOK & FEEL

AND USAGE GUIDELINES ACROSS ALL (BRAND)TOUCH-POINTS.

SUMMARY

IDENTITY SYSTEMS, COMMUNICATIONS AND APPLICATIONS.

DOWNLOAD

COMPLETE PROJECT & ALL BACKGROUND DETAILS

(THE CASE STUDY FOR THIS PROJECT IS NOT AVAILABLE.)

THE BRAND WAS LAUNCHED IN 2010.